FOR IMMEDIATE RELEASE

San Jose, CA — May 01, 2024 — Jazz Imaging, a U.S. based manufacturer of intra-oral sensors selling directly to offices, proudly announces the addition of Dr. Mark E. Doherty to its esteemed team as a Clinical Advisor. Dr. Doherty brings a wealth of experience and expertise, further enhancing Jazz Imaging’s commitment to imaging excellence.

About Dr. Mark E. Doherty:

Dr. Mark E. Doherty, a 6th generation dentist, is a distinguished professional with a multifaceted background in dentistry. He is the Co-Founder and CEO of D4 Practice Solutions. D4 is an experienced dental consulting firm that provides practice management to a wide variety of dental entities on a national level. Dr. Doherty’s contributions extend beyond administrative roles:

·       Partner at Southcoast Endodontics: As a full-time Endodontist, his expertise in endodontics has played a pivotal role in diagnosing oral disease, saving teeth, and advancing patient outcomes.

·       Owner of Commonwealth Mobile Oral Health Services (CMOHS): Founded by his late father, Dr. Mark J. Doherty, CMOHS provides comprehensive portable dental services across 300+ locations in Massachusetts, bridging gaps for underserved populations.

·       Dynamic Dental Specialist: Dr. Doherty oversees his 4 location endodontic private practice, while still managing his dental portable teams who provide preventive, restorative, and routine dental care to diverse and underserved communities.

His professional accomplishments include serving as a Dental Director for Federally Qualified Health Centers and Public Health Dental Centers. Additionally, he mentors Post Graduate Endodontic Residents at Boston University’s Henry M. Goldman School of Dental Medicine. Dr. Doherty’s involvement in district and congressional roles, including chairing the Southeastern District Dental Society, co-chairing the Yankee Dental Congress, and acting as ambassador for the Yankee Multi-Site Summit underscores his commitment to dental excellence.

As an expert witness on dental matters, Dr. Doherty’s insights contribute significantly to legal proceedings. His legacy and education are rooted in tradition, graduating from the University of Pennsylvania School of Dental Medicine in 2003. Furthermore, he completed post-doctoral training at Boston University’s Henry M. Goldman School of Dental Medicine, specializing in Endodontics (Root Canal Therapy) in 2005.

Todd Miller, Founder and CEO of Jazz Imaging said “Dr. Doherty’s wealth of experience and dedication make him an invaluable addition to the Jazz Imaging team. His multifaceted expertise will elevate Jazz Imaging’s mission to empower dental professionals in the U.S. We look forward to his invaluable contributions.”

For media inquiries, please contact: sales@jazzimaging.com

How is it going.

Since the dawn of the digital intra-oral sensor age in the late 1990’s, how sensors are consumed by practices hasn’t changed all that much. Offices write a big check up front and then have to decide if paying for an annual warranty is worth it after the initial term expires. There is a lot to consider when weighing the ROI of annual tech support and warranty coverage as deductibles vary widely depending on the brand and what levels of warranty are offered, not to mention the co-pay for a damaged sensor. Twenty years later, not much has changed. The larger brands sell the exact same way they first debuted their sensors decades ago, leading to the age old observation “why are sensors basically the same price as they were 20 years ago, shouldn’t prices have come down by now?” One seldom recognized fact about the intra-oral sensor industry is there are globally, only a small handful of manufacturing facilities that produce these sensors so supply is tightly controlled, which is one reason prices have not fallen over the years. Even smaller is the number of sensor companies that actually manufacture their own offering. Many well-known brands are often all made at the same foundry with different housings, leading to multiple price mark-ups along the supply chain journey from Asia to a dental practice in the U.S. Since the vast majority of sensor companies in the space don’t make their own sensor, this also leads to increased warranty cost and headaches when trying to resolve a technical issue since they are really just marketing company in between a dental practice and the company that actually made the sensor.

How’s it going

Change is inevitable. Netflix vanquished Blockbuster, Barnes and Noble gave way to Amazon, record stores succumbed to streaming services like iTunes, Spotify etc. What those companies have in common is the product is the same, but the way the consumer acquires it was different. The dental world didn’t need another intra-oral sensor, it needed one that was affordable to acquire, seamlessly integrated with all major imaging software and came with a warranty that actually worked for the practice.

A group of engineers in San Jose, CA who developed the DEXIS and Gendex sensors recognized this trend. They saw that doctors loved the sensor, but hated the initial cost in addition to the ongoing support costs. They wondered “what if we built a great sensor and let offices subscribe on a monthly basis without additional costs for warranty & support?”

Building it themselves was the key. Only a manufacturer of a sensor could afford to offer it directly to offices via a subscription model and provide direct support.

Since launching the sensor and the subscription model in 2017, thousands of offices have come to rely on the subscription offering as their preferred way to add or replace current sensors.

“The subscription option has allowed us to fully equip two offices. Sensors from other manufacturers were too expensive for us to do that. Our clinical teams are very happy with Jazz and we plan to add at least one or two more in the future” said Robert Knox, Practice Manager for Otego Family Dentistry.

What it means

The common refrain from offices and staff is they don’t have enough sensors. Due to historical cost, practices have been reluctant to have enough sensors.

The arrival of a subscription option not only allows offices to add the much needed sensors, and to have the sensors always under a $0 deductible warranty.

Nothing sends an office into chaos like a dead sensor. Not only dealing with the immediate delayed treatment, but also the hassle of interacting with tech support to find out what coverage is currently on that sensor and when can it be replaced.

No longer do offices have gamble on extending their warranties or having to choose what level of warranty they want to pay for. With a subscription the sensor is coupled with the best coverage at a low monthly fee.

The arrival of a subscription offering finally shifts the power back to the practice. With a minimum monthly commitment, they can quit any time and since they didn’t write a large check upfront, there is little risk.

Dr. Lawrence Brent commented “Converted from phosphor plates to sensors with Jazz subscription. Love everything about it. Price point can’t be beat, love lifetime warranty and support at a comfortable monthly price. Set up was quick and easy support clear, understandable and little to no on hold time. Images are fantastic and comparable to what I receive from colleagues with much more expensive sensors.”